Privacy Policy

Last updated: 3 July 2025

Jay Pixels is committed to protecting your personal data. This policy explains what information we collect, how we use it, and your rights under UK data protection law (UK GDPR and the Data Protection Act 2018).

1. Who We Are

The data controller is Jay Pixels, a photography and videography service operating across the United Kingdom.

For any data-related queries, contact us at: itsjaypixels@gmail.com

2. What Data We Collect

We may collect the following personal data when you use our website or engage our services:

  • Contact information — name, email address, phone number, and any other details you provide via our contact form or by email.
  • Booking information — event date, location, type of shoot, and any brief you share with us.
  • Payment information — we do not store payment card details. Payments are processed securely by third-party providers.
  • Website usage data — IP address, browser type, pages visited, and referral source, collected automatically when you visit our site.
  • Images and content — photographs and video footage taken during commissioned sessions.

3. How We Use Your Data

We use your personal data for the following purposes:

  • To respond to your enquiries and manage bookings.
  • To deliver the photography or videography services you have commissioned.
  • To send booking confirmations, invoices, and delivery notifications.
  • To fulfil any legal or contractual obligations.
  • To improve our website and understand how visitors use it.
  • To showcase our work in our portfolio — only with your prior written consent.

We will never sell your personal data to third parties or use it for unsolicited marketing without your explicit consent.

4. Legal Basis for Processing

Under UK GDPR, we process your data on the following legal bases:

  • Contract — processing is necessary to fulfil a booking or service agreement.
  • Legitimate interests — for website analytics and improving our service.
  • Consent — where you have explicitly agreed (e.g. portfolio use of your images).
  • Legal obligation — where required by law (e.g. financial records retention).

5. How We Share Your Data

We do not sell or rent your personal data. We may share it only with:

  • Service providers — such as cloud storage, email, and payment platforms that help us deliver our services. These parties are contractually bound to protect your data.
  • Legal authorities — if required by law or to protect our legal rights.

All third-party tools used operate within the UK or under appropriate data transfer safeguards.

6. Data Retention

We retain your personal data only for as long as necessary:

  • Enquiry / contact data — up to 12 months if no booking follows.
  • Client records and invoices — 6 years in line with HMRC requirements.
  • Delivered photographs and video — up to 3 months after final delivery, unless longer storage is agreed.
  • Portfolio images (with consent) — until you withdraw consent.

7. Your Rights

Under UK GDPR, you have the right to:

  • Access — request a copy of the personal data we hold about you.
  • Rectification — ask us to correct inaccurate or incomplete data.
  • Erasure — request deletion of your data where there is no lawful reason to keep it.
  • Restriction — ask us to pause processing of your data in certain circumstances.
  • Portability — receive your data in a structured, machine-readable format.
  • Objection — object to processing based on legitimate interests.
  • Withdraw consent — at any time, where processing is based on consent.

To exercise any of these rights, contact us at itsjaypixels@gmail.com. We will respond within 30 days. You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

8. Cookies

Our website uses essential cookies required for the site to function correctly, including the cookie consent record and secure office login. Optional analytics cookies, including Google Analytics cookies if enabled, are only used after consent and are configured to anonymise IP addresses.

You can accept, reject, or customise optional cookies in the cookie banner. You can also control cookies through your browser settings, although disabling essential cookies may affect site functionality.

9. Security

We take reasonable technical and organisational measures to protect your data against unauthorised access, loss, or disclosure. Our website uses HTTPS encryption. However, no method of transmission over the internet is 100% secure.

10. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date at the top of this page will reflect any changes. Continued use of our website or services after an update constitutes acceptance of the revised policy.

11. Contact Us

For any questions about this policy or how we handle your data, please get in touch:

Jay Pixels
itsjaypixels@gmail.com